Box Office: October had a passable first week as 30 crore* came in. Ideally, 35 crore would have been decent as that would have set the stage for the Shoojit Sircar directed film to aim for the 50 crore mark. For that, the need of the hour was to have the opening weekend cross 25 crore. However, since that didn’t happen, it diminished the film’s chances to go for a reasonable haul.
Nonetheless, what helped the film was fair and stable collections right through the weekdays. As a result of that, at least the 30 crore mark was crossed which is fine since anything could have happened after the opening weekend just about managed to cross the 20 crore mark.
A lot would now depend on how do collections hold up today. If the film stays on to be over the 1.75 crore mark today, it would result in 10 crore more come in during the second week which would help it cross the 40 crore mark. From there, it could then at least aim for crossing the Hichki lifetime total of 45 crore. That should be the new aim for the Varun Dhawan starrer because even though it is more offbeat than the Rani Mukherji film, it is still a bigger film due to star presence.
*Estimates. Final numbers awaited
Note: All collections as per production and distribution sources
Joginder Tuteja tweets @tutejajoginder